Resource Data Data Sharing

MDHHS and BDT’s Cross Enrollment WIC Case Study Powerpoint

This presentation, from the Data Sharing Working Group, highlights a Michigan Department of Health and Human Services and Benefits Data Trust project to increase enrollment in the Women, Infants, and Children (WIC) program.

Organizations: Michigan Department of Health and Human Services, Benefits Data Trust

Published Year: 2023

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The Aspen Institute Financial Security Program, with the Facing Financial Shocks interagency team, convened working groups to streamline benefits delivery. 

This presentation, from the Data Sharing Working Group, highlights a Michigan Department of Health and Human Services and Benefits Data Trust project to increase enrollment in the Women, Infants, and Children (WIC) program. A text campaign targeting 28,000 households in seven counties led to a 91% increase in WIC certifications, demonstrating the effectiveness of targeted outreach.