Resource Human-Centered Design Customer Experience (CX)

Building a culture of customer experience across government

The article highlights the federal government's efforts to improve customer experience through collaborative, human-centered approaches and lessons on embracing risk, partnerships, and user-focused design.

The federal government is working to improve customer experience through human-centered approaches, as seen in the 2021 executive order establishing interagency teams to focus on pivotal life experiences. Lessons learned from these efforts emphasize the importance of embracing risk, fostering partnerships, and keeping end users at the center of the design process to enhance the delivery of government services.