Library
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Content Designer
This is a job description for the role of Content Designer from the State of California.
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Effective Strategies to Collect Address Changes from Medicaid Beneficiaries via State Websites
As a part of Benefit Data Trust (BDT)’s Medicaid Churn Learning Collaborative, BDT has created a memo describing strategies for states to collect current mailing addresses of Medicaid beneficiaries in advance of the Medicaid continuous coverage requirement — in effect under the federal public health emergency — unwinding.
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Texting Playbook: Recommendations and Tips for Texting Clients of Safety Net Services
The Texting Playbook provides guidance and well-researched strategies to help state agencies implement texting in support of Medicaid, SNAP, WIC, and other benefits programs. It provides an overview of how to start texting clients; the types of messages to send, including real examples; Federal Communications Commision (FCC) policy guidance; how to encourage opt-ins and collect consent; how to avoid coming across as spam; and a cost analysis of texting.
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Encouraging Uptake of Benefits with Psychological Ownership Messaging
A brief report on our quantitative research about messages that increase people's take-up of government benefits by making them feel like those benefits belong to them.
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States Can Use Text Messaging to Communicate Effectively With Medicaid and SNAP Enrollees
The article discusses how state agencies can effectively use text messaging to communicate with Medicaid and SNAP enrollees, especially following a 2021 FCC ruling that permits automated texts for informational purposes.
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Text to Connect: Using Text Message Outreach to Reduce SNAP Churn (Full Guide)
This guidebook aims to equip state and local agencies with the practical insights they need to develop a text messaging outreach program for SNAP recertification.
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Text to Connect: Strategy + Content for Using Text Message Outreach to Reduce SNAP Churn
Focused on strategy and content, this guide offers recommendations and best practices for crafting messages, engaging clients, and obtaining consent.
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Text to Connect: Planning a Text Message Program to Reduce SNAP Churn
This guide outlines how to scope and plan a text messaging program.
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Text to Connect: Legal + Policy Considerations for Using Text Message Outreach to Reduce SNAP Churn
This guide is intended to provide a general overview of the national statutory and regulatory landscape governing the legality of sending large volumes of text messages and sharing client information.
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Text to Connect: Evaluation of your Text Messaging Program to Reduce SNAP Churn
This guide focuses on designing an evaluation plan to assess the impact of a text messaging program.
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Text to Connect: Engineering + Technology Requirements for Using Text Message Outreach to Reduce SNAP Churn
This guide addresses technical and engineering requirements for a text messaging program, including texting platform options, and procurement and vendor management, among other technical implementation topics.
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Text to Connect: Data Collection Considerations for Using Text Message Outreach to Reduce SNAP Churn
This guide is the fifth part of a series designed to help SNAP administrators implement a text messaging program to reduce SNAP churn.