This case study highlights how states used data sharing and targeted outreach to boost WIC enrollment among Medicaid and SNAP participants, improving program reach and reducing disparities.
The toolkit provides strategies for state and local WIC agencies to enhance enrollment by utilizing data from Medicaid and SNAP for cross-program data matching and targeted outreach.
Digital IDs can improve convenience, but they risk surveillance, data misuse, and exclusion if not designed with privacy, security, and accessibility safeguards.