The toolkit provides strategies for state and local WIC agencies to enhance enrollment by utilizing data from Medicaid and SNAP for cross-program data matching and targeted outreach.
As a part of Benefit Data Trust (BDT)’s Medicaid Churn Learning Collaborative, BDT has created a memo describing strategies for states to collect current mailing addresses of Medicaid beneficiaries in advance of the Medicaid continuous coverage requirement — in effect under the federal public health emergency — unwinding.
Benefits Data Trust (BDT), in collaboration with the Center for Health Care Strategies (CHCS), conducted a nationwide analysis of how states coordinate across Medicaid and SNAP programs to streamline access to benefits.
This playbook is designed to help government and other key sectors use data sharing to illuminate who is not accessing benefits, connect under-enrolled populations to vital assistance, and make the benefits system more efficient for agencies and participants alike.
WIC enrollment has declined over the last decade, preventing millions of eligible low-income individuals from accessing its benefits. This report examines state WIC outreach pilots and discusses the effectiveness of text message outreach and key considerations when developing and launching targeted text outreach campaigns.
This case study highlights how states used data sharing and targeted outreach to boost WIC enrollment among Medicaid and SNAP participants, improving program reach and reducing disparities.
