This presentation was recorded at the Texting and Notification Working Group meeting coordinated in part by the Aspen Institute Financial Security Program on February 28, 2024.
A practical guide for government teams on how to design, test, and run effective public text message campaigns for benefits and service communications.
This presentation from Steph White, Cross Enrollment Coordinator at the Michigan Department of Health and Human Services offers an in-depth example on implementing cross enrollment with WIC and general tools for cross enrollment.
DGN Spotlights are short-form project profiles that feature exciting work happening across our network of digital government practitioners. Spotlights celebrate our members’ stories, lift up actionable takeaways for other practitioners, and put the resources and examples we host in the Digital Government Hub in context.
In response to exploding demand for social services during COVID-19, the Louisiana Department of children and Family services implemented text-message alerts and reminders for the state’s entire SNAP caseload, launched a text-based public campaign to help people understand and apply for SNAP benefits, and hired SNAP recipients to provide client feedback on communications and policy decisions.
The article discusses how state agencies can effectively use text messaging to communicate with Medicaid and SNAP enrollees, especially following a 2021 FCC ruling that permits automated texts for informational purposes.
